A question was asked when this fashion brand was created: How can we bring the most positive influences to this planet, far beyond just a fashion fad that comes and goes?

We saw positive messages expressed by 'Boss babes', 'Hustlers', and 'self-love' clubs, etc.

To our surprise, nothing in the streetwear category ever attempted to overtly empower others.

Do we as humans only care about ourselves? Clearly that's not the case.

Therefore, FPPL is created for YOU and for those who care about others, enough to wear it on their chest.